Solving your enterprise relationship woes with a Social Graph

The word ’social graph’ is probably one of the most overrated or underrated word in the Web 2.0 world. Different people see the value of social graphs differently. Personally, I think it is a great concept in the enterprise. In fact, in a recent Resource Management project discussion, I have briefly discussed the benefits of a social graph in resource management with a mate of mine. Let me explain.

1) Social Graph is useful in an enterprise, because it reveals and connects people. Social Graph exposes the “weak tie” of a person. This is the basis for a person to extend/expand his/her relationship circle in a social network. Facebook works on this basis.

2) Social Graph can be used in relationship analysis to predict employee movements, or software market movements. The relationship analysis can be used to analyze questions such as

“Who is the next employee likely to churn from the company, given that employee A and B’s two bosses and the majority of the people he/she is connected to has left the company?”

Another example: The image below depicts the social graph of the various platforms out there.

The information above could help a software monolith in planning its M&A (Mergers & Acquisitions) activities, or their strategies to strive on competitive advantages. It also gives a holistic view of the different component makeup of the social network platforms (just like how a general get map of where all the troops are).

3) A Social Graph can open up new ways for accessing/assessing information. For example, when person A clicks on the node of person B (who is connected to person A via a vertical), the meta-data/personal information on person B may be accessed. This is particularly useful in the context of resource management, as it allows “quick scans” of a person to access the person’s suitability for a role.

4) many more…which I can’t contain all in this blog.

So what does all the above means?

Efficiency in establishing contact -> closing down of relationship barriers -> employees are more connected -> efficient and effective enterprise in day to day operations -> Happy Enterprise.

If your enterprise currently uses a Social Graph in one way or another, do share your stories here!!!!

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